MASE Colour Therapy — design concept RSS



The story behind the Tropical Winter collection

It's been awhile since I last wrote a blog post. Apart from preparing for the recent trade shows and the launch of my new collection, there is an additional new feature we have been working on, which we will announce tomorrow. I simply cannot wait to share the details with you but for now, I will focus on the story behind the newly launched Tropical Winter collection. 'The Tropical Winter collection explores the limitless extent of one's imagination in order to fulfil one's desire. An abstract expression of what winter would look like in a tropical country, this collection embodies eye-catching exotic colour palettes within a nostalgic framework.' Having lived in Singapore for just over 2 years, my body has slowly climatised...

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Compact efficiency: The story of MASE mini

We frequently receive good reviews for our signature mini bags due to their spacious yet compact size; fashionable wide strap that rests comfortably on the shoulder; and most notably their distinctive prints. Having said that, we also receive queries regarding the practicality of the bags, as they seem smaller than the regular mini/clutch bags. I would therefore like to dedicate this post to our signature bag in order to provide an overview as to why the MASE mini is your perfect daily accessory. Initial Inspiration? When designing the mini bag, I knew exactly what my criteria were going to be. Apart from fulfilling the standard requirement of providing sufficient space for my iPhone, cash, credit cards and house keys, I also wanted...

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Every MASE print tells a story.....

Many people who follow my work often ask me how I design my art prints. Once I explain to them the story behind the print, a natural attachment is formed where by my customers can relate to the story.  It is truly rewarding for me to see such a great response from my customers that I feel I should therefore capitalise on this opportunity to explain my typical design process for our MASE bags and what makes them so special. MASE is an extension of my beliefs and vision, to celebrate the beauty around us. Most importantly, it embraces a subtle beauty from within. Every MASE print I design has its own distinct story to tell, it is a form of artistic expression...

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The story behind the Garden of Eden collection

The launch of a new collection involves a lot of preparation work. Since my design approach is a purely concept-driven one, I want to use my blog and Instagram as platforms to take the readers through the design process of each of my collections right from inception to product completion.  Here's the story behind the newly launched 'Garden of Eden' collection. Garden of Eden : the story behind the collection. Framing in photography has always been a technique that I like to adopt for my work in order to bring focus to the subject matter.  My art prints always start off with a series of photos taken when I'm out and about scouting for interesting things or moments to capture.  As a result of my...

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